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Archive for February, 2013

Best Advice…. Ever!

J. Andrew English J. Andrew English
Friday, February 22nd, 2013

If you want to sell your home….and I mean if you REALLY want to sell your home…1 piece of advice… make your home easy to show. The absolute worst mistake you can make is making your home difficult to show for other Realtors(R). Seems obvious right? Here is the catch… the idea of “easy to show” is in the eye of the beholder. I’ll give you an example… I just got off the phone with a gentleman who is frustrated about his showing activity. He assured me his home is easy to show, etc… Thus, I pulled up his listing to check things over. This particular seller has a 3  call system in place to show his home. The showing instructions give the Realtors(R) instructions to call either him or his wife. Then, the seller has to call the tenant to confirm the appt. Lastly, the seller has to call back the agent to confirm the showing. Once the showing is confirmed, the Realtor(R) has to hope the tenant is actually at the home to let them in…b/c the seller does not have a lockbox on the property…. In the eyes of the seller, this is easy to show. In the eye of every Realtor(R), this is miserable.

Certain circumstances can prevent a seller from simply putting a lockbox on the property and allowing Realtors(R) to come and  go as they please. That is understandable. Not every situation is going to be ideal, however, you must put yourself in the shoes of the Realtor(R). Look at it from his/her perspective. In my example above, how could we make things easier for the Realtor(R) and increase showings? 1) Put an E box on the property. To do this, you simply need permission from the tenant. 2) Only list 1 phone # for the owner in the MLS. 3) Get permission to list the tenant phone # in the listing. Thus, you will have showing instructions like this: Call owner at XYZ phone to confirm appt and then use lockbox. If owner is unavailable, call tenant at ABC phone # and then use lockbox.

Simple and Easy.

EA versus ER listings

J. Andrew English J. Andrew English
Thursday, February 14th, 2013

EA listings are the absolute kiss of death for any seller. Under no circumstance do you want your listing to show EA status in the MLS. It is imperative that your listing be an ER listing in order for other brokers to feel comfortable showing and selling your listing.

 

EA  – Exclusive Agency

ER – Exclusive Right

If you were to list your property with any local full service brokerage, the listing would always appear as an ER listing. A full service brokerage would almost never list any property under EA status. Most MLS’s set the default search to exclude EA listings. This means that a broker has to go into the search module and physically add EA listings to their search in order to see EA listings. Lastly, Realtors(R) are creatures of habit. They don’t like change. Realtors(R) are used to seeing the ER status and understanding what it means. They feel comfortable with the status b/c they have shown and sold ER listings before.