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Why do I have to fill out the MLS profile sheet to list my property?

J. Andrew English J. Andrew English

One of the most common questions we receive is why can’t I just provide your with my generic property information online like so many other websites? Simple answer – We want you to sell your property, not just list it. We provide the exact MLS profile sheet that traditional 6% Realtors(R) fill out for each of their own listings. This profile sheet is very detailed and matches the actual MLS data input screen perfectly. By filling out this form, you are giving your property the absolute most exposure possible.

How does this get me more exposure? The MLS is a searchable database by key terms and key words, not just price. The selections on the MLS profile sheet match up with these searchable key terms. By filling out the profile doc, you ensure that your property will come back in the most possible searches on the MLS.

We believe in attention to detail. It can be the difference in selling your property and just listing your property. If you come across another MLS service website that allows you to simply input generic info into an online form… stay away. If they aren’t willing to take the time to acquire the proper MLS forms to help you maximize your exposure, move on to a company like ours who will.

How important is this really? On a scale of 1-10, I’d give it an 11. I’ll give you an example… a generic online form might list the term waterfront under lot. The MLS profile sheet might list Lake Front, Ocean Front, Ocean View, Lake View, etc… you get the idea. If I am a buyer in France searching for Malibu ocean front property… I won’t find your property under the generic term water front.

 

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